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Are you required to make cold calls?
Do you find yourself resisting this task?
Would you like to find a way to make this easier?

Cold calling is a way of life for many sales people and business owners. Whether they like it or not, they have to pick up the telephone and dial for dollars. However, the majority of sales people make mistakes that hinder their results. As a business owner, I get my share of sales calls and I can attest to this. That means many people get frustrated, annoyed and even depressed when tasked with the job of prospecting via the telephone.

You can generate substantially better results when you avoid the most common mistakes and use the right approach. And, when you see an improvement in your sales you will feel more motivated to pick up the phone and make your calls. Here is how you can achieve that goal.

On this CD I discuss "Cold Calling Made Easy" with cold calling expert Patrick Kilhoffer. Patrick founded Direct Connections International and he spends most of his day making cold calls on behalf of his clients. During the last 13 years he has made thousands of calls and has learned a thing or two along the way. Patrick will share powerful insights that will show you how to make cold calling easier and definitely more profitable. Here's an idea of what he will discuss on this fast-paced recording:

• How to determine if cold calling will work for you
• Talk to people who want to buy your product or service
• Make more money by targeting the right people/companies
• One action you can take to triple your results
• Discover how to say what the prospect wants to hear
• Find out how to avoid sounding like every other sales person your prospects hear from
• Effectively manage and control the critical first 15 seconds of the call
• The best way to immediately get your prospect's attention and keep it during the call
• Tips and techniques to control the sales conversation
• What to do with people who won't or can't buy
• Determining the best call to action
• How to move the sales process forward during your call

This is just a glimpse of what Patrick reveals in this fast-paced CD. His experience has helped him gain an in-depth understanding of what works and what doesn't. Plus, he is familiar with dozens of different industries which means he can answer virtually any question thrown at him. Here is what some of his clients have said:

"This program is great! Out of my first 10 appointments I sold 7 of them for $17,000 in premiums."
"I'm very satisfied with this program. The results are very good-I'm closing 50%."
"My sales charts have been going up since I've been doing this program."

If cold calling is part of your sales, marketing, and business strategy then you need this CD. You will discover practical ideas that you can use right way to make cold calling easier, less stressful, and more productive. And, you will find out how to quickly improve your results.

As a bonus, I'll include a copy of my eBook, "Sales Blunders that Cost You Money." This eBook outlines 15 sales mistakes that cost you money and it's free when you place your order.

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